Interview: Pediatrician’s perspective on why he loves his Facebook presence

For today's post, I have an interview with Dr. Seth Kaplan. Dr. Kaplan posted what I thought was a great response on SOAPM regarding Facebook, so I asked him if he would answer a few questions regarding his Facebook presence and how he is using it to leverage his practice. I know the answer to this already, but for the benefits of the readers of PediatricInc, tell me how you feel about your Facebook presence. I absolutely love my facebook … [Read more...]

Interview: Pediatrician's perspective on why he loves his Facebook presence

For today's post, I have an interview with Dr. Seth Kaplan. Dr. Kaplan posted what I thought was a great response on SOAPM regarding Facebook, so I asked him if he would answer a few questions regarding his Facebook presence and how he is using it to leverage his practice. I know the answer to this already, but for the benefits of the readers of PediatricInc, tell me how you feel about your Facebook presence. I absolutely love my facebook … [Read more...]

10 Things I learned from managing my practice’s Facebook page

I while back, I blogged about my favorite Facebook Pages. Among them was Winnsboro Pediatrics. Dr Kim Burlingham manages what I think is one of the best practice Facebook pages out there. Dr. Burlingham does a lot of cool things on there, but if I had to say why I like the page so much, I would have to say that she does a great job of  adding her own personality to each one of her post. Quick little remarks about the links she is posting which … [Read more...]

10 Things I learned from managing my practice's Facebook page

I while back, I blogged about my favorite Facebook Pages. Among them was Winnsboro Pediatrics. Dr Kim Burlingham manages what I think is one of the best practice Facebook pages out there. Dr. Burlingham does a lot of cool things on there, but if I had to say why I like the page so much, I would have to say that she does a great job of  adding her own personality to each one of her post. Quick little remarks about the links she is posting which … [Read more...]

Social Media, More Than Just a Presence

Having an online presence does five things: 1) It allows the practice to engage patient outside of the practice which is appealing to parents. 2) It creates a sense of community which shows what the practice is about. 3) It gives parents/patients a platform to share their positive experience about the practice; which is critical in the context of potential patients/parents evaluating one’s practice from online reviews. 4) It allows … [Read more...]

Does Your Medical Practice Allow Anybody To Post Links and Comments on Your Facebook Page?

The short answer is yes. We do! Why? Because we think allowing patient to post links and commenting on our practice’s Facebook page helps us achieve these four things: It encourages communication It allows us to address issues that we would otherwise have a hard time addressing. Other patients will benefit by reading the discussions. We get an opportunity to show how we handle different situations. Not long ago, we had a parent post … [Read more...]

Top 11 Pediatric Facebook Pages

Does your practice have a Facebook page? If you don’t, have you wondered what your practice can do with a Facebook page? Why would you need one anyway? Have you wondered what other pediatricians are doing with their Facebook pages? I’ve put together a list of my Top Facebook favorites pediatric pages (I was going to make it top 10, but I couldn't decide which one to drop). These pages will give you a good starting point. And for those that … [Read more...]